Introduction
Brand Liaison was founded on 3rd January 2014 and has made a remarkable journey in the compliance management industry. We are serving more than 500 clients and brands globally. With a vision in mind and a passion grounded deep within, we began to proceed with enthusiasm more than 10 years ago. Working hard each day and never halting amid challenges with confidence, we have grown and enhanced.
While celebrating our 12th foundation day, our team brushed through a nostalgic tide of emotions, reviving memories of our journey and cherishing our values and ethical standards, which have contributed to imbuing this success and helping us reach this milestone.
Initial Years: Turning A Vision into Reality
Mr. Rajesh Kumar, our founder, who identified the growing need for product certification requirements in India. With access to limited resources to manage compliance, there was the launch of our company, Brand Liaison.
The start of the company was with a small team of experts for managing compliance and approvals in the industry. We were only a few helping hands in the industry, but the requirements for certifications and compliance were surging high. Though there were many challenges, we stayed determined with our client-first approach and built a strong foundation.
Today, Brand Liaison has grown from a small functioning unit into a full-fledged team. In the initial years, there were some hindrances, but the optimism and dedication of the team kept pushing the boundaries. Together, we emerged stronger and unified, serving clients across industries and continents.
Brand Liaison’s Growth Journey
Over the years, Brand Liaison has experienced tremendous growth. Here is our growth journey:
- Expanding reach outside India: Helping the manufacturers pan-India, we started growing our network. Appreciating our services, word of mouth spread and gathered numerous potential clients globally, who found Brand Liaison as a one-stop destination for all their product certification requirements.
- Growth through client referrals & Testimonials: Gradually, clients for various compliance services like BIS, BEE, EPR, TEC, WPC, and more started making space in our testimonials of happy customers, and we were head over heels to serve them in the best way possible, making them ready for the strict regulatory market.
- Growing Presence in Compliance Industry: By substantially adding more businesses for each compliance, and staying ahead in the competitive economy, Brand Liaison started gaining prominence in the industry.
- Building trust: By offering various compliance services across industries, Brand Liaison has embarked on a successful journey to make businesses and industries ready for the evolving market dynamics.
- Diverse compliance solutions: Initially, we started with DAS/MSO licenses for cable operators, at a time when there were very few compliance partners to support them. Within a limited timeframe, we helped many businesses to obtain the necessary product certifications to stay compliant in the industry.
- Guidebooks and Eligibility Assessment: With the growing presence in the industry, Brand Liaison has started providing product certification guidebooks to better understand compliance. Along with this, we allow you to check your product eligibility for the Indian market product certification. It reduces the chances of application rejections.
Vision for the Future
Thinking about the future can be overwhelming, but Brand Liaison has a great determination and a clear goal for the future in mind!
- At Brand Liaison, our vision is to empower every brandwith the tools & guidance necessary to ascend to new heights of success within their respective industries.
- We envision a future where compliance management is a strategic pillar for brand cultivation & expansion.
- Through our expertise and unwavering commitment, we aim to foster an environment where brands can thrive, innovate, and set new benchmarks, confident in their adherence to legal & regulatory standards.
- Our vision is rooted in the belief that by facilitating seamless compliance solutions, we can accelerate the journey of brand growth.
RACAP Foundation
Brand Liaison wishes to proceed with launching its technologically advanced idea that will be implemented through an NGO, “RACAP Foundation”.
RACAP stands for the Regulatory & Compliance Awareness Programme, which is a non-profit initiative and foundation. It is designed to simplify India's complex regulatory ecosystem for product certifications and better understanding of the mandatory Indian certifications for both Indian and Foreign businesses.
- It helps in making compliance understanding simple and bridges the gap between regulatory authorities and industry by providing awareness initiatives and capacity-building activities.
- Brand Liaison is the prime service partner for RACAP to support its objectives.
- Through this association, we are committed to helping industry experts with simplified certifications and compliance for the Indian market.
As the primary service partner for RACAP, Brand Liaison is turning this awareness into actionable, end-to-end certification services - such as BIS, WPC, BEE, EPR, and more.
Brand Liaison: Top Product Certification Consultant in India
Brand Liaison has been known for providing multiple compliance services for diverse business requirements, offering expert consultancy and cost-effective solutions for our clients.
We take pride in the fact that the biggest support for our company has been our satisfied clients. Brand Liaison offers tailored solutions for all your compliance needs, including:
- BIS ISI Certification
- BIS CRS Registration
- BIS Scheme X Certification
- BEE Registration
- WPC ETA Approval
- TEC Certification
- EPR Registration for electronic waste
- EPR Registration for used oil
- EPR Registration for plastic waste
- EPR Registration for Tyre Waste
- EPR registration for battery waste
- LMPC Registration
- And More
Our ethics and transparency, along with fast and customized consultancy solutions, have made us shine bright in the compliance management industry. Rendering our services professionally and successfully, we have grown not just through technological advancements, but also through the word of mouth being circulated by clients who have had the best and most convenient experiences with Brand Liaison.
Celebrating the Legacy of Growth and Success
As we have made a strong reputation in the compliance management industry in the Indian market, we are not stopping just with that!
There is much more to come and much more to embrace our presence. We are proud to have successfully assisted 500+ brands globally and served 50+ countries with our compliance management services for a smooth entry into the Indian market.
Mr. Rajesh Kumar, as a team head, greeted the clients for trusting Brand Liaison and appreciated the entire team for their efforts and hard work. While celebrating our inspiring journey, we have raised a toast to our team’s dedication, uncompromising ethical standards, hard work, and the vision that keeps us on our toes, making us strive to work more and contribute to the compliance industry.
The journey has been filled with twists and turns, but the Brand Liaison’s expert team is always ready for more to come. While we celebrate our accomplishments, we still remain focused on the future goal, ready to embrace new opportunities and continue contributing to the global product compliance management industry.
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